Book Launch in a Box
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You Finished Your Book, Now Discover the Secret to Selling It!


Are you asking yourself,  how am I going to launch my book and ensure it gets lots of reviews and sales?!
The answer is: 
you need a plan, a strategy, and a map of exactly what you need to do, where, when, and how. 
Today's your lucky day, because I'm going to hand it to you, in a neat little package.

Who's this for?


If you're struggling to know what to do to market your book, prepare for your upcoming book launch (or how to re-invigorate a book that isn't selling well), or want someone to lay out the plan for you rather than trying to create your own plan, this course is perfect for you! If you're the DIY kind of author, who's planning to do most of your marketing on your own - or have an assistant help you - this is for YOU. 

If you want someone else to do all the work for you... this is not likely the best program for you!

What will you achieve?


By the end of this program (or by the time you finish completing the tasks) you will know (or have the knowledge base to create):

A clear understanding of the marketing timeline and strategies to implement all stages

Tools for properly positioning your book so that it's appealing to readers and retailers

A plan of action for finding reviewers and the tools and resources to grow your launch team

The tools you need to get the best editorial reviews, plus the places to submit and timeline to do so

Template to create of a full email sequence, ready to go for your advance readers

How to refine your messaging to attract the right readers

PR & Marketing basics for promoting your book


A plan for using your social media to grow your email list

A working description / blurb of your book, ready for your sales page and Amazon

Visibility tools and a plan of action for increasing your presence online and in person

A media kit to help you pitch podcasts and events

An email list that is growing and your plan for adding new subscribers

Knowledge on ads, promos, and the basics for getting started 

How to properly position your book - to include finding comp titles, keywords, categories, and more

Finding you and your Women In Publishing Summit and now Book Launch in A Box has been such a godsend for me. What you are providing is what I have been looking for since I joined IBPA back in 2005 and wrote the book that I am going to publish next March via your programs.

Jo Jeffries
Author

The Book Launch in a Box program was essential in helping me prepare the launch of my debut novel, Beauty Beheld. Everything from the easy-to-navigate modules to the convenient worksheets made an overwhelming task much more manageable. I also loved the camaraderie in the Facebook community. I enjoyed weighing in on discussions, learning from others, and celebrating wins. I highly recommend this program to anyone who is a novice or has even published in the past. There is always more to learn about tricks and trades of the publishing industry. BLAB is a value add for anyone who is actively involved in publishing.

Zariah L. Banks
Author, Beauty Beheld

Book Launch in a Box is a packed full of excellent information. What I loved about it was the opportunities to ask questions and get answers. Alexa and her team have the ability of connecting you not only to the information but to other authors. Being able to network has been the priceless part of BLAB. 

Ann Van Hine 
Author,  Pieces Falling: Navigating 9/11 with Faith, Family and the FDNY

I signed up for the Book Launch in a Box program because I'm committed to finishing a memoir that I started five years ago but couldn't quite seem to pull over the finish line. Alexa inspired me to join after I followed her Women in Publishing online conference and was amazed by the number of useful workshops, compelling speakers, and exceptional tools provided to the attendees. Book Launch in a Box is even more useful. I'm working full time and need a program I can work on in my spare time to put together this essential part of my publishing program - getting my forthcoming memoir out to readers! From setting up contact lists to using social media, I found new ways to reach my audience and let them know what's coming. The price is a steal for all that's provided, and Alexa is committed to helping her participants every step of the way. I love Book Launch in a Box and hope you will be inspired to join the program, too!

Suzanne E. Boldt. PhD
Author

Please tell Alexa how much I appreciate all she is sharing with us— it’s truly helping me prep the “launch pad” for my new book, Europe with Two Kids and a Van which I hope to launch by the end of September. I just signed up for Book Funnel yesterday and also spoke for two book clubs last week, starting to build my team of Beta readers and prepare my reader magnets.

Sher Davidson
Author, Europe with Two Kids and a Van 
Here's What You'll Learn:

The ENTIRE Advanced Book Launch Process, from Nuts to Bolts

We're teaching you the 

Signature Launch Process we use for our publishing house and clients

But we're not just teaching it... we're walking you through the entire process to implement.

For a FRACTION of the cost


THIS IS NOT A BEGINNER LEVEL PROGRAM. But we'll be here to walk you through all the steps and answer your questions!

Here's What You Get:

6 Key Modules:

Module 1: Positioning your book to sell

Module 2:  Creating Buzz for Retailers, Librarians, etc

Module 3: Creating Buzz for readers - Finding Readers - how to get your book reviewed

Module 4: Blurbs, descriptions, & messaging for your target reader

Module 5: Expanding Your Reach! Getting beyond YOUR audience and in front of new readers

Module 6: Visibility! PR, Media, and becoming visible


Templates, worksheets, and tools to help you make your marketing strategy

Guest experts on topics like visibility, social media, etc

Bonus workshops on additional topics like growing your email list with BookFunnel

Email Sequence Template for Advanced Readers + session to write together & feedback on your sequences {BONUS}

Our researched list of Editorial Review Sites {BONUS}

AND MORE!

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  • Preferred option
    Book Launch in a Box($497.00)$497.00
  • Preferred option
    Split pay (2x $250.00)2x $250.00

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    Book Launch in a Box - On DEMAND$0

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    I've had such a great experience working with you and the team. The help with Tailwind and IG marketing alone has been worth the price of admission. I've already hit all my goals that I set at the beginning of the course - and I've SMASHED the ARC goal with only one post on FB and IG each about signing up for my ARC with my book description.

    Emily 
    Storm Haus Publishing

    It really just dawned on me the other day how much I have learned from you, Alexa. Through WIP School and BLAB, I have such a massive knowledge base now. This program was EXACTLY what I needed to prepare me to launch my first novel. Thank you!

    Nicole Heinrich

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